Vision and Mission statement

Vision:

"An India tea industry provides high quality and safe tea for consumers, good livelihoods for producers, workers and their families,whilst at all times caring for the natural environment"

Mission:

"To sustainably transform the Indian tea industry for the benefit of consumers, workers, farmers and the environment, by:

Verifying tea producers against a world class sustainability code of conduct.

Working with tea industry to address key sustainability challenges such as food safety, stagnating yields, pest and disease control, living wages, worker welfare and equality".

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